Romance in our Hearts; Conscious in our minds; Art in our pieces.

Rooh Collective was born from a love of fashion and a deep desire to do things differently after founder Steph visited India with her partner Akshay and met the talented female artisans at the heart of his family's business.

Keen to honour their skill and heritage, Steph set out to reimagine her connection with fashion and the brand she set out to develop is testament to that reimagination.

Slow, inclusive and deeply human, Rooh offers exquisite handmade pieces designed to honour individuality, inclusivity and confidence. Each piece is made in its entirety by one artisan – from cutting the fabric, to the embellishments, to the final label – offering a rare connection between the maker and the wearer.

Focusing on natural, organic fabrications, flattering fits and a deeply romantic aesthetic, Rooh is focused om delivering timeless pieces where beauty is intentional, and the wearer empowered.

New for 2026

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